ULTA Beauty is Casting in Miami for Summer Commercial – Local Models Wanted!

ULTA Beauty is casting for its upcoming Summer Campaign, and they’re on the lookout for a diverse range of women who are bold, confident, and unapologetically themselves.

This commercial will celebrate beauty in all forms — freckles, vitiligo, curly hair, gap teeth, vibrant styles, and more. Whether you’re a yogi grandma, rollerskating queen, or bilingual beauty associate, this could be your shot at a high-paying on-camera opportunity.

👉 Local talent only — no travel provided

Talent Application

📍 Key Dates & Pay

• 👗 Fitting/Glam Test: May 20 (TBC)
  💵 Fitting Rate: $600 (up to 8 hrs)
  
• 🎥 Shoot Dates: May 22–23 (TBC)
  💵 Shoot Rate: $1,440/day (12-hour day)
  🕒 OT Rate: $180/hour
  💻 Usage Fee: $1,440 (if featured in final edit)
  
• 🌍 Usage Term: 1 month, digital worldwide
  🔁 Renewal Option: $1,000
  📉 All rates are minus 20% agency fee
  

👠 What They’re Looking For

• Women of all backgrounds
  
• All body types, hair textures, and skin tones
  
• Unique features encouraged:
  
  • 🌟 Freckles
    
  • 🌟 Vitiligo
    
  • 🌟 Gap teeth
    
  • 🌟 Buzzed or textured hair
    
  • 🌟 Bold, expressive character
    

🎭 Featured Roles

• ☀️ SUNBATHER: Caucasian, late 30s–40s, long wavy hair, fun & beachy (improv/comedy a plus)
  
• 🛼 ROLLERSKATERS: AA women, mid/late 20s, skilled skaters with tight curls/textured hair
  
• 🌀 HULA HOOPERS / ZUMBA: AA women, mid/late 20s, skilled in movement-based activities
  
• 🧘‍♀️ YOGA GRANDMA: Ethnically ambiguous, late 60s, confident with poses, adventurous spirit
  
• 🧘‍♀️ YOGA STUDENT (Bilingual): Hispanic, 30s, yoga-capable, fluent in English/Spanish
  
• 💁‍♀️ BEAUTY ASSOCIATE (Bilingual): Hispanic or ethnically ambiguous, 30s, confident speaker, fluent English/Spanish
  

📩 How to Apply

Email: miamitalentcasting@gmail.com
Subject: ULTA Summer Campaign

Include:

• 📸 Recent photos (especially of you in action if applying for skating/yoga/hula roles)
  
• 🎥 Videos are a big plus for physical roles
  
• 📬 Request self-tape instructions for your specific role
  

ULTA is all about real women, real beauty, and vibrant self-expression. Don’t miss the chance to be part of a powerful campaign that celebrates you.